- Jenny Lao
- May 16
- 3 min read
Why I Created Launch Lab:
A Fast-Track Business Launch with Branding + Web Design
From idea to execution — guided, grounded, and built to convert.
You can get a website anywhere these days. But what I’ve learned after years of working with new business owners is: It’s not just about the website.
Most of the time, people come to me because they think they need a site. But behind that?They’re really looking for clarity. Clarity on what they’re offering, who they’re serving, how to show up online, and how to actually launch their business confidently — not just someday, but now.
That’s why I created Launch Lab — a 7-day, high-touch guided process where you don’t just walk away with a gorgeous, custom 1-page website…You walk away with a game plan, momentum, and a renewed belief in yourself as a business owner.
It Started With a Simple Question:
“How can I make launching easier for people like me?”
I remember what it was like to have a million ideas, zero direction, and too many “save for later” folders. I also remember how much noise was out there. Everyone telling you to hustle, niche down, brand big, or hire a million experts — just to get one thing off the ground.
It was overwhelming, and I knew I could change that.
So I took everything I know — about business, branding, and back-end systems — and built Launch Lab for the version of me (and you) who just needed someone to say: “I’ve got you. Let’s get this done.”
What Launch Lab Includes:
This isn’t just a website. It’s a full-on guided experience designed to move you from “idea stage” to “I just launched!” in one week — without cutting corners.
Here's what’s inside your
Launch Lab Kit:
Done-for-you 1-page website (hero, about, services/offers, testimonials, and contact form — all built to convert)
1:1 Business & Marketing Clarity Session — we’ll dive into your business goals, offers, audience, and launch strategy together
Mini Brand Setup — basic visual identity to give your brand a cohesive look and feel (logo, fonts, color direction)
Custom Launch Roadmap — a 7-day step-by-step breakdown of how we’ll work together to build and launch your brand
Website Walkthrough + Training — no more “how do I edit this?” moments
Launch Strategy Support — with actionable steps, content ideas, and confidence boosters to help you actually show up online
And perhaps the most underrated piece?
Me. Your guide. Your coach. Your strategist in your back pocket.
Why This Process Works
I designed Launch Lab to meet people where they are — usually overwhelmed, stuck in the planning phase, or lost in perfectionism. And then move them through it.
Every day is mapped out to create momentum, make fast decisions, and still build something you’re proud of.
You don’t need another course or month-long waitlist. You need support.
Strategy. A system that’s already been tested. That’s what I built Launch Lab to be.
This Is For You If…
✅ You’ve been sitting on a business idea but don’t know how to begin
✅ You’ve outgrown your DIY site or feel like your online presence doesn’t reflect your offers
✅ You want a streamlined, stress-free way to launch
✅ You need more than just design — you need a guide
You bring the Vision. I’ll Bring the Blueprint.
If you’re ready to finally get your business online — with direction, strategy, and style —Launch Lab is here to help you start smart.
Let’s turn your ideas into action. Your concept into clicks.
Your “someday” into launched!
Ready to go?